The Power of Personalisation with Simple Data Enrichment!

In this 30-minute webinar, learn how TRUE data enrichment provides insights to improve customer targeting and boost campaign effectiveness. Gain practical tools from us to elevate your marketing efforts.


Mikkel Duus aka. Marketo Mikkel,
Solution Consultant, Atcore

Jan Dalsfort
Senior Data & Insights Consultant, Atcore


Thursday 21 September 2023 : 10.00 – 10.45 (CEST)

2023/09/21 10:00:00

The event is hosted online – Link will be sent

What you will learn
  • Why Data Enrichment
  • Internal & External Data Sources
  • Data Enrichment Best Practices
  • Enrich Tag Manager
  • Sales Enablement
  • Use Cases
  • Q&A Session

Data enrichment is the process of enhancing data sets from multiple sources. When data is enriched, it increases the value of that data by making it more actionable. It can provide personalised context for customer-facing teams to improve audience segmentation, streamline sales processes, and better understand customers’ needs. With an enriched database you can do intelligent and effective marketing automation. The more data you have the more sophisticated campaigns you can build.


  • Discover the benefits of an enriched database: Unlocking the power of segmentation, personalisation and targeting

  • Get high-quality data going forward: Utilise your touchpoints

  • Enrich your existing database: Case examples

  • Enable your sales department: Increase the quality of your marketing-qualified leads

  • Explore how Tag Manager enhances data enrichment through streamlined collection, control, accuracy, collaboration, and deployment
  • Q&A Session: Live with Mikkel & Jan for personalised insights.

Register now & enhance your strategies using data enrichment to drive better business results.
This webinar content is relevant for all CRM or automation platform users.

This is the 1st part of a 2 part webinar series:  Data Enrichment & Data Activation + Automation
Click here to register for Part 2 (The Power of Data Activation and Automation)