Online Event

Automate Global Consent Management

Why Attend?

Global consent management is unforgiving, as it can be complex to master, and the risk of sanctions outweighs the perceived benefit.  The more markets you engage in and the more channels you use for your marketing activities, global consent management becomes complex. Atcore has developed a step-by-step framework on how to build a smarter compliant setup, that’ll automate the entire consent data management process, and in turn ensure, you stay within the legal boundaries of global marketing consent. In this 30-minute webinar, we want to show you how you can create this, that will make your life a lot easier in other words; peace of mind. Register now.

Agenda:

  • Introduction to levels of complexity:
    Get an overview of different setups displaying their underlying complexity – from simple email consent to multichannel consent management.
  • Preliminary process:
    Learn a step-by-step approach to define the scope of your consent management.
  • Building the blueprint:
    Understand how to outline the setup to accommodate the scope of your consent management.
  • Setup examples:
    Get inspiration for setting up the consent management logic.
  • Q&A Session:
    Live with Mikkel & Rasmus for personalised insights

This webinar is relevant for all CRM or automation platform users.

What you will learn
  • GDPR Consent vs Marketing Consent
  • Marketing Consent Scenarios
  • Consent Management Audit
  • Automated Tailored Process
  • Building a Blueprint
  • Q&A Session
When

Tuesday 12 March 2024 : 10.00 – 10.45 (CET)

Presenter

Mikkel Duus aka. Marketo Mikkel,
Marketing Automation Consultant, Atcore

Where

The event is hosted online – Link will be sent

Presenter

Rasmus Balling Dufresne aka. Marketo Jedi Rasmus,
Head of Marketing Automation, Atcore

2024/03/12 10:00:00