Global consent management is unforgiving, as it can be complex to master, and the risk of sanctions outweighs the perceived benefit. The more markets you engage in and the more channels you use for your marketing activities, global consent management becomes complex. Atcore has developed a step-by-step framework on how to build a smarter compliant setup, that’ll automate the entire consent data management process, and in turn ensure, you stay within the legal boundaries of global marketing consent. In this 30-minute webinar, we want to show you how you can create this, that will make your life a lot easier in other words; peace of mind. Register now.
- Introduction to levels of complexity:
Get an overview of different setups displaying their underlying complexity – from simple email consent to multichannel consent management.
- Preliminary process:
Learn a step-by-step approach to define the scope of your consent management.
- Building the blueprint:
Understand how to outline the setup to accommodate the scope of your consent management.
- Setup examples:
Get inspiration for setting up the consent management logic.
- Q&A Session:
Live with Mikkel & Rasmus for personalised insights
This webinar is relevant for all CRM or automation platform users.
- GDPR Consent vs Marketing Consent
- Marketing Consent Scenarios
- Consent Management Audit
- Automated Tailored Process
- Building a Blueprint
- Q&A Session
Tuesday 12 March 2024 : 10.00 – 10.45 (CET)
Mikkel Duus aka. Marketo Mikkel,
Marketing Automation Consultant, Atcore
The event is hosted online – Link will be sent
Rasmus Balling Dufresne aka. Marketo Jedi Rasmus,
Head of Marketing Automation, Atcore