Customer Experience 26 Aug 2020 Customer Experience key role in the customer journeys: the centre stage. Nowadays, customers are far more aware, discerning, tech and commercially-savvy, and sophisticated. They tend to educate themselves and to have… Jesper Reinholdt
Data-driven marketing 05 Mar 2020 Data-Driven Marketing strategies to achieve a successful approach Among the most recent and popular strategic approaches, data-driven marketing is cutting the edge. Demonstrated to yield superior results, and… Jesper Reinholdt
Digital Marketing 19 Feb 2020 How marketers can achieve personalization at scale in this new digital era? Understanding personalization and its profitability Up until recently, marketing technologies, automation, and analytics have undergone a substantial development, which is… Jesper Reinholdt
Customer-centric 11 Jul 2019 The only constant is change: customer-centricity future Customer-centricity is a constantly evolving approach successful businesses need to be constantly updated on, in order to outperform in the… Jesper Reinholdt
Customer-centric 07 Oct 2018 The 7 pillars toward becoming a customer-centric organization Customer-centric organizations shift the focus from the products to its customers, their wants and needs, inputs, and their experiences across… Jesper Reinholdt
Data-driven marketing 06 Sep 2018 Challenges in Achieving Data-Driven Marketing Success One of the major consequences of the digital era is that information availability has exponentially grown. Jesper Reinholdt
